AI and marketing

Chat GPT is getting plenty of press at the moment in writing circles. The feedback from experienced authors is that the results are generic and requires plenty of effort to go in and add a distinctive voice. We get that.

Feedback from inexperienced writers is that it is wonderful and a quick way of producing a book. We get how an inexperienced writer could enjoy the quickness of it.

Thus we tested it out (not on a novel, because this is the publishing arm of our life), but on an ad copy for Alone – by KJ Matthews. It ad libbed on the details and didn’t get the details correct, however there are some phrases that we will use when we go to create ads in a couple of hours.

We’ll let you know if the ads were more successful than our standard ads in a later post.

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